TAGS   :   "introduce"

Ahold USA Brands Introduce New Digital Growth Strategies

Ahold USA Brands Introduce New Digital Growth Strategies

02/27 09:52 Anonymous 0

According to a an Ahold USA press release, strategies include significant investments in a number of new digital tools including relevant digital coupons, new websites, mobile app improvements, and a new recipe center.We are excited to partner with Ahold USA to support its brands in driving innovation that gives shoppers the seamless, mobile experience they expect today.

Why Do Companies Introduce Umbrella Loyalty Programs?

Why Do Companies Introduce Umbrella Loyalty Programs?

11/19 02:02 Anonymous 0

For examples of coalition loyalty programs, explore Plenti points or Nectar – or see Fast Company’s writeup of the coalition concept here.In this article I’ll explore a few major umbrella loyalty programs and explain how the programs work, then I’ll share some of my research on the advantages and disadvantages of coalition loyalty programs, so you can decide whether the strategy is worthwhile.